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Our Story


From Kitchen Experiments to Well. Rounded. Goodness.

I've always had a passion for health and nutrition. As a little girl, I loved flipping through my mom's and grandma's hand-written recipe cards, always drawn to the "healthy" recipes in magazines.

The Dream Takes Shape

When my first daughter was born, I longed to be a stay-at-home mom and dreamed of owning a business—something with cooking and baking. But as time passed and my second daughter arrived, those dreams were set aside.

As soon as my daughters were old enough to help in the kitchen, they were right there with me, making granola, trail mixes, and preparing their own breakfasts and school lunches. We loved creating fun, healthy foods from scratch together.

The Oatball Moment

Several years ago, I discovered an energy ball at a local coffee shop and started experimenting with my own recipes. I used wholesome ingredients like oats, honey, peanut butter, fruits, and nuts—ingredients you can actually pronounce. To me, most energy bars taste highly processed, and I wanted something better.

Even though I had no idea how to run a business, I had the desire to work for myself and a passion to make my dreams come true. Oatballs was born!

What Makes Oatballs Different

Oatballs are THE perfect combination of healthy and decadent. They're full of energy-filled oats and fruits, natural sweeteners like blue agave and maple syrup, and healthy fats like nut butters, nuts, and sunflower butter. Every ingredient is chosen to create Well. Rounded. Goodness.

My mission: "Provide wholesome snacks using ingredients we know, trust and can pronounce."

Join the Oatball Family

We hope you love what you see! Grab some Oatballs today and let us know what you think.

Jen
Head Baller
The Oatball Company